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A couple of Shoe Guys make a fun accent in the Fashion Show. As stated at the top, these Guys could also come from sponsors’ staff or principals. During the show the Shoe Guys may assist in serving wine. There are instructions on the Vintners Committee page.
Swag Bag Delivery
- Have Shoe Guys deliver bags at the end of the Fashion Show as they walk on the runway to a fun song.
- At one event, they turned Swag Bag delivery into pure theater. To see the video clip, click here.
Shoe Guy Introduction
- Bring them on stage, make it a big deal. Do this before the Fashion Show, or right before they deliver the Swag Bags.
- Do something fun to introduce the Shoe Guys by name and perhaps business affiliation. They love and very much appreciate this!
- Have a poster at your event introducing your Guys!
- Don't forget to include Shoe Guy names and bios in your program.
Shoe Guy Introduction
- Bring them on stage, make it a big deal. Do this before the Fashion Show, or right before they deliver the Swag Bags.
- Do something fun to introduce the Shoe Guys by name and perhaps business affiliation. They love and very much appreciate this!
- Have a poster at your event introducing your Guys.
- Don't forget to include Shoe Guy names and bios in your program.
Wine Service (coordinate with Vintners Committee)
- During the show the Shoe Guys may assist in serving wine. These are instructions from the Vintners Committee page:
Assign a team of 8 (volunteers or Shoe Guys -- or vintners if they want to stay after Marketplace) for wine service to the seated guests during the show. Four service tables on one side of the catwalk, and the other four service the other side of the catwalk. By service, this means they sweep their tables throughout the seated portion, replenishing wines and taking empty bottle. Have them use "caddies" (rent eight of them)... imagine handheld milk crates... holding six bottles of wine. Tables can take a bottle or two for their table (no more than two).
- Have two wine service stations on either side of the seated area, where they have the wine staged with ice tubs for chilling whites and several corkscrews. Each service station will have one person who is responsible for managing and opening bottles.
Raffle Tickets
To be honest, we go back and forth on this one. It CAN be very successful having a few Shoe Guys sell Key-to-the-Closet and other raffle tickets. Or your Shoe Guys can alienate your guests, sending them running in the opposite direction whenever they see Shoe Guys. In the successful cases, we think that the chair asked only the cutest and most charismatic guys to sell. You know the type! Judge for yourself if you think any of your Guys qualify. If you do, here are a few suggestions:
- Identify the raffle ticket Shoe Guys clearly apart from other Shoe Guys.
- Have them competing for women's attention and see who can sell out first.
- They give something special to ticket buyers like a necklaces or blinking rings.
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